The following is a general overview of how a digital marketing agency works:

1. Initial Consultation: We start by having an initial consultation with the client to understand their business objectives, target audience, current marketing strategies, and budget.

2. Strategy Development: Based on the information gathered during the consultation, we develop a digital marketing strategy that is tailored to the client's needs and goals. The strategy may include a combination of tactics such as SEO, PPC advertising, content marketing, email marketing, social media marketing, and mobile marketing.

3. Campaign Execution: Once the strategy is developed and approved by the client, we execute the digital marketing campaign. This involves creating and publishing content, running advertising campaigns, and managing social media accounts and other online platforms.

4. Monitoring and Optimization: Throughout the campaign, we continuously monitors and analyzes the performance of the various tactics being used. Based on the data collected, the agency makes adjustments and optimizations to the campaign to improve its effectiveness.

5. Reporting and Analysis: At the end of the campaign, the agency provides the client with a report that summarizes the results and provides insights for future campaigns. The agency may also make recommendations for ongoing digital marketing efforts.

Overall, a digital marketing agency works to help businesses achieve their marketing goals by leveraging digital channels to reach and engage their target audience.